SEO – Google Algorithm Updates, Changes, History


Google SEO Algorithm:

In order to improve your website ranking in google search engine, everyone must follow the Google Algorithm updates and its changes. For a web-page ranking is decided based on the Google SEO Algorithm. Google has a long history of algorithm updates, search index changes. Also, re-update the search algorithms to filter the spam sites and low-quality websites.

Google SEO Algorithm | Google Algorithm updates
              Google SEO Algorithm | Google Algorithm updates

List of Google Algorithm updates:

  • Google Caffeine Update – August 10, 2009
  • Panda Update – Feb 2011
  • Top Heavy Update – Jan 19, 2012
  • Penguin Update – April 2012
  • Pirate Update – August 2012
  • EMD (Exact Match Domain) Update – September 2012
  • Payday Update – June 2013
  • Hummingbird Update – Sept 2013
  • Pigeon Update – July 2014
  • Mobile Friendly Update – April 2015
  • Google HTTPS Update – April 16, 2017
  • WebSpeed Update – July 9, 2018
  • Google Broad Core Update – August 1, 2018 (Latest Google Update)

Now, lets get into the explanation of Google Algorithm updates below:

What Is Google Caffeine Update?

Google Caffeine means for indexing the websites based on keywords. It won’t care about whether the website is related to keywords are not.


What Is Google Panda Update?

It’s a search filter which is introduced in Feb 2011, meant to stop sites which are with poor quality content into Google’s top search results. Panda is updated from time-to-time to filter out the sites. When this happens, websites previously hit may escape, if they have made the right changes to the web content. Panda will also catch the websites which escaped before.


What Is The Google Top Heavy Update?

Top Heavy launched in January – 2012. It is meant to prevent sites which are ranking well in the SERP pages that have “top heavy” with ads in their websites. Top Heavy is periodically updated based on the user experience.


What Is The Google Penguin Update?

Google Penguin Update launched in April 2012 to better catch sites deemed to be spamming its search results. In particular, those who are doing spam link building by buying links or obtaining them through link networks designed primarily to boost Google rankings. If a website punished by Penguin Update, then the sites have to remove bad links given to their sites (such as through Google disavow links tool) to regain there search ranking. New sites with poor links which not caught might also get trapped by Penguin.


What Is The Google Pirate Update?

Pirate Update is a filter introduced in August 2012. It is designed to prevent sites with many copyright infringement reports, as filed through Google’s DMCA system, from ranking well in Google’s SERP listings. The filter is periodically updated. When a website affected by Pirate Update, and if they’ve made the right improvements then they can regain their search positions. The filter may also catch new sites that escaped being caught before.


What Is The Google EMD Update?

The EMD Update – for “Exact Match Domain” — is a filter Google launched it in September 2012 to prevent poor quality sites from ranking well just because they had words that match search terms in their domain names. When a website punished by EMD Update has to improve their content to regain good rankings. New sites with poor content or those previously missed by EMD, may get caught.


What Is The Google Payday Update?

Payday Update launched on June 11, 2013. “Payday Update” was a new algorithm targeted at cleaning up search results for traditionally “spammy queries” such as [payday loan], pornographic and other heavily spammed queries.


What Is Google Hummingbird?

In 2013 – September, Google come up with an update called “Hummingbird” and Its a new search platform. It is designed to focus more on the meaning behind the words. Hummingbird will pay more attention to each word in a query, ensuring that the whole query or sentence or conversation or meaning and it is taken into account, rather than particular words. The primary goal is that pages matching the meaning do better, rather than pages matching for a few words.


What Is The Google Pigeon Update?

Google Pigeon Update launched on July 24, 2014, for U.S. English results, the “Pigeon Update” is a new algorithm to provide more useful, relevant and accurate local search results that are tied more closely to traditional web search ranking signals. Google stated that this new algorithm improves their distance and location ranking parameters.


What Is Mobilegeddon & Google Mobile Friendly Update?

On April 21 – 2015, Google released a new mobile-friendly ranking algorithm that’s designed to give power to mobile-friendly websites or pages or responsive pages in Google’s mobile search results.


What Is Google HTTPS Update?

The Website which is secured (HTTPS) by uses the SSL certificate for their website will rank better than the one who doesn’t have HTTPS.


What Is Google Speed Update?

This update is mainly to improve the website loading speed for better user experience. The Websites which loads faster will be given top search ranking results in SERP results.

Google will always keep updating Google SEO algorithm to filter the spam sites and to improve the user experience by providing the better search results.


What is Google Broad Core Update?

This is the latest Google SEO Algorithm update, Google Broad Core update mainly focused on the improvements of the website content, it is not only a “quality” issue but also “quantity.” In this update, SEO ranking factors are more concentrated towards the quality & quantity of the content provided by the Website Content.

There is nothing wrong with sites that lost rankings. The Only way to fix this update is to maintain the Great Authorized Content with Quality and Quantity. The update focused on providing better search results.

Hope you got to know about all the listed SEO Google Algorithm updates. Please let us know and below if you have any doubts.

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